How do you sell sub standard products to consumers that can't afford them? Spin, spin, spin and put a friendly looking, elderly gentleman in front of a camera and make him speak slowly in colloquialisms in a Texas drawl. I can tell you one thing Whitacre, the best will win and it sure as hell won't be Government Motors.
Watch 20 seconds of the video below and notice the difference between this snake and his trained, manipulated delivery.
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